AI search optimization for healthcare (GEO, AEO)

Patients ask AI where to see a doctor. Does it name your clinic?

The first question about care is now often typed into a chat. The assistant names the services it can vouch for - and patients book with those.

We asked both assistants what a patient would ask.

ChatGPT

Asked: What is the best telehealth service to see a doctor online?

If you mean a general medical doctor for routine problems, minor illnesses, prescriptions, or follow-ups, there isn’t one universally “best” service—the best fit depends heavily on your insurance and what you need.

Here’s a practical comparison for the U.S. in 2026:

ServiceGood forTypical cash price*
TeladocBroad insurance coverage, general/urgent careFrom ~$89
MDLIVEUrgent care + primary care + dermatology$0–$89 urgent care
AmwellChoosing a doctor and general careFrom ~$69
Doctor on DemandChoosing a specific doctorFrom ~$99
SesamePaying cash without insuranceFrom ~$37

*Prices vary by service, location, insurance, and membership. Healthline's current comparison lists these approximate starting prices. What I'd consider first

5 brands named

  • Teladoc
  • MDLIVE
  • Amwell
  • Doctor on Demand
  • Sesame
Claude

Asked: What is the best telehealth service to see a doctor online?

There isn't one single "best" telehealth service—it really depends on what you need (general urgent care, prescriptions, mental health, chronic condition management, or insurance coverage). Here's how the top options compare based on current reviews:

Sesame Care — Named a top overall pick by Healthline, it's noted for affordable care across a wide range of health needs, with same-day visits available. It's a good choice if you're paying out-of-pocket and want transparent pricing without insurance.

PlushCare — It works with your established primary care physician and specialist, offering exams by appointment to complement in-person care, with same-day appointments frequently available and services like urgent care, chronic condition management, prescription refills, and STD testing.

8 brands named

  • Sesame Care
  • PlushCare
  • Doctor On Demand
  • Teladoc
  • Amwell
  • MDLive
  • Doctronic
  • BetterHelp
THE GAP

ChatGPT named 5 brands. Claude named 8. Is yours one of them?

A buyer who asks this never opens a results page. They get a short list, pick from it, and the brands that were not on it never had a chance.

The list is short

An answer names a handful of brands, not ten blue links. Being the eleventh result used to be visible. Being the eleventh brand is invisible.

Each assistant reads differently

ChatGPT and Claude above answered the same question with different brands, because they read different sources. Winning one does not win the other.

It changes every week

Answers move as models update and new pages get cited. A single audit tells you where you stood once; it does not tell you when you dropped out.

WHAT SCORRA DOES

Measure it, then put an agent on it

THE AGENT

It does the work, not just the report

The agent reads what the assistants said about your category, finds the questions you lose and the pages they cite instead of you - and then writes. Briefs and full drafts for your site, a pitch to the publications that keep getting cited, a plan with the effort each step takes.

  • Writes the page that answers the question you lose - every number with its source
  • Names the exact sites assistants read and never mention you on
  • Turns an analysis into a to-do list you can start with one click
  • Nothing is published or sent without you
A drafted article in an agent session, badged ARTICLE and addressed to revolut.com, answering whether Revolut suits US freelancers and small businesses
The to-do list closing an agent session: each row a named action with the effort it costs and a Write it button that starts the work
MCP

Ask it from Claude or ChatGPT

Connect Scorra once and ask about your visibility from the assistant you already use. The answer comes from your own measurements, not from a guess.

Included from Growth up. Each tool call uses 1 credit.

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DAILY MEASUREMENT

The questions your buyers ask, every day

The same questions, asked on ChatGPT, Gemini, Perplexity, Google AI Mode and Google AI Overviews every day - visibility, position, sentiment and the sources behind every answer.

Project overview: five metrics with their trend, the brands ranked above and below you, and visibility split by assistant

See which answers you are missing

Enter your domain. We ask the assistants the questions your buyers ask and show where you appear - no account needed.

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